Our primary goals in collecting information are to provide and improve our Services, to administer your use of the Services (including your Account, if you are an Account holder), to enable you to enjoy and easily navigate our Services, and to correspond with you regarding the Services and keep you updated on the Services.

We collect your personal information in the following ways:


Account Information

If you create an Account, we’ll collect information that we associate with your Account, including your username, email address, phone number, and date of birth.

Your Information Requests

If you ask for information about the Services or notification as to when certain Services will be available, you may provide information about yourself that will enable us to respond to your request. We will use this information to respond to your request and will not transfer it to third parties.

Posting on the Site.

We may offer publicly accessible Group Facebook where you may post content. You should be aware that, when you disclose information about yourself in these forums, all such content will be public.


From time to time, we may contact you to participate in online surveys. If you do decide to participate, you may be asked to provide certain information that could identify you. We may use such information to improve our Sites and/or Services.

Transaction Information

When making purchases through the Services, our third-party payment processor will collect personal information such as your name, postal address, country, phone number, and credit card number. We do not store this information, and our payment processor will not share this information with us.


Information Related to Use of the Services

Our servers automatically record certain information about how a person uses our Services (we refer to this information as “Log Data”), including both Account holders and non-Account holders (either, a “User”). Log Data may include information such as a User’s Internet Protocol (IP) address, browser type, operating system, the web page that a User was visiting before accessing our Services, the pages or features of our Services to which a User browsed and the time spent on those pages or features, search terms, the links on our Services that a User clicked on, in-game actions and behavior, and other statistics. We use Log Data to administer the Services. We analyze (and may engage third parties to analyze) Log Data to market and promote the Services and to improve, customize and enhance our Services by expanding their features and functionality and tailoring them to our Users’ needs and preferences. We may use a person’s IP address to generate aggregate, non-identifying information about how our Services are used.

Game Play Data

We automatically collect and store Users’ game play history and their progression through the games we offer. We use this data to administer and provide the services to users.

Information Collected Using Cookies and other Web Technologies.

Like many website owners and operators, we use automated data collection tools such as Cookies to collect certain information.

We may share your information as described in this Privacy Policy; to comply with legal obligations; to protect and defend our rights and property) or with your permission.

Information Shared with Our Services Providers. We may engage third-party services providers to work with us to administer and provide the Services and process payments. These third-party services providers have access to your personal information only for the purpose of performing services on our behalf. The types of service providers to whom we entrust personal information include service providers for: (i) provision of IT and related services; (ii) provision of information and services you have requested; (iii) customer service activities; (iv) payment processing; and (iv) in connection with the provision of the Site. [We have entered contracts with the service providers that prohibit them from using or sharing personal information except as necessary to perform the contracted services on our behalf or to comply with applicable legal requirements.

Information Shared With Analytics Services. We use Google Analytics and other third-party analytics packages to collect, monitor and analyze the information we collect in order to increase the functionality and user-friendliness of the Services, to better tailor the Services to our visitors’ needs, and to understand and analyze how you are using the Services.

We offer you choices regarding the collection, use and sharing of your personal information and we’ll respect the choices you make. Please note that if you decide not to provide us with the personal information that we request, you may not be able to access all of the features of the Services.

You may inquire as to whether we are processing personal information about you, request access to personal information, and ask that we correct, amend or delete your personal information where it is inaccurate. If you are a User, you can access and modify your Account information through your account profile page. Where otherwise permitted by applicable law, you may send an e-mail to [email protected] Please include your full name, email address associated with your Account, and a detailed description of your data request.

Although we will make good faith efforts to provide you with access to your personal information, there may be circumstances in which we are unable to provide access, including but not limited to: where the information contains legal privilege, would compromise others’ privacy or other legitimate rights, where the burden or expense of providing access would be disproportionate to the risks to the Individual’s privacy in the case in question or where it is commercially proprietary. If we determine that access should be restricted in any particular instance, we will provide you with an explanation of why that determination has been made and a contact point for any further inquiries. To protect your privacy, Phoenix Labs will take commercially reasonable steps to verify your identity before granting access to or making any changes to your personal information.

We take reasonable administrative, physical and electronic measures designed to protect the information that we collect from or about you (including your personal information) from unauthorized access, use or disclosure. When you enter sensitive information on our forms, we encrypt this data using SSL or other technologies. Please be aware, however, that no method of transmitting information over the Internet or storing information is completely secure. Accordingly, we cannot guarantee the absolute security of any information.

Our Services may contain links to websites and services that are owned or operated by third parties (each, a “Third-party Service”). Any information that you provide on or to a Third-party Service or that is collected by a Third-party Service is provided directly to the owner or operator of the Third-party Service and is subject to the owner’s or operator’s privacy policy. We’re not responsible for the content, privacy or security practices and policies of any Third-party Service. To protect your information we recommend that you carefully review the privacy policies of all Third-party Services that you access.

Our Services are not directed to children under 13 and we do not knowingly collect personal information from children under 13. If we learn that we have collected personal information of a child under 13 we will take steps to delete such information from our files as soon as possible.